PichaEats is a Kuala Lumpur, Malaysia-based social enterprise in the food industry, focused on supporting the city’s large refugee community. PichaEats partners with refugee chefs to cook and package meals based on the chefs’ personal recipes, and sells and delivers those meals to individuals and catered events across the city. On this episode we spoke with Kim Lim, who alongside co-founders Suzanne Ling and Lee Swee Lin transformed PichaEats from a college service project into a self-sustaining business that has delivered more than 350,000 meals and partnered with 35 refugee chefs. Kim shared moving stories about the displaced individuals with whom PichaEats has partnered, and discussed PichaEats’ growth path and strategic vision, the challenges of running a social enterprise through COVID-19, and the status of refugees in Malaysia. She also shared some juicy details about the biryani, lamb-stuffed eggplant, and chicken mandi that have made PichaEats famous.
Podcasts
How PichaEats Empowers Kuala Lumpur’s Refugee Community Through Food
- Food
Recent Posts
The Asia Group Expands Japan Advisory Capabilities with New Trade, Energy, Finance, and Geopolitical Expertise
July 16, 2026
Press Releases
Tokyo & Washington, DC | July 13, 2026 – The Asia Group (TAG) is announcing a significant expansion of its Tokyo-based talent with the appointment ...
George Chen in Reuters on Xi’s Keynote Speech at 2026 World AI Conference
July 15, 2026
Media Mentions
“Against this backdrop, WAIC has become more than a technology showcase; it is now a geopolitical stage where Beijing seeks ...
Han Lin in the AFP on China’s Approval of Shein’s Hong Kong Listing
July 10, 2026
Media Mentions
With the approval, China “removes a long-time and major political uncertainty for Shein,” Han Lin, China director for consultancy firm ...
Kurt Tong in The New York Times on Japanese Investment into the United States Under Trump
July 7, 2026
Media Mentions
Kurt Tong, a former diplomat in Japan who is now a managing partner at the Asia Group, a consultancy, said ...