Market Entry & Public Sector Sales

BD Lim

Byung-Dae Lim

Byung-Dae Lim is a Managing Director for Korea, where he leverages over 28 years of experience working in several prominent global corporations of varying industries in capacity as a legal as well as a corporate/government affairs executive. Byung-Dae’s deep understanding of legal system, politics, economic, and cultural dynamics in both Korea and the United States […]

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Bernice Xu

Bernice Xu

Bernice Xu is a Senior Associate with the Defense & National Security Practice at The Asia Group (TAG). In this role, she supports defense clients seeking to enter or expand their presence in the Indo-Pacific region. Prior to joining TAG, Bernice served as a Policy Advisor for Southeast Asia in the Office of the Under Secretary of Defense for

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Subhodeep Jash

Subhodeep Jash

Subhodeep Jash is a Senior Vice President with The Asia Group’s South Asia Practice. Subhodeep brings over a decade of experience managing policy programs, driving strategic initiatives, and executing market advisory support across technology and trade. His professional experience ranges from working on trade policy negotiations in the Ministry of Commerce in New Delhi to

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Nisha Biswal

Nisha Biswal

Nisha Biswal is a Partner at The Asia Group and a leading voice on economic and geopolitical trends in South Asia and the broader Indo-Pacific. She brings over 30 years of experience in U.S. foreign policy, international trade and economic development across the Executive Branch, in Congress, and the private sector. With her deep networks

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Jenny Shuch Page

Jennifer Schuch-Page

Jennifer Schuch-Page is a partner at The Asia Group, where she advises global energy companies, investors, and industrial leaders on the intersection of geopolitics and energy security, energy transition, and industrial strategy across the Indo-Pacific. She leads the firm’s energy and sustainability practice, helping clients navigate market entry, supply chain strategy, and geopolitical risk in

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Don Felbaum

Don Felbaum

Donald Felbaum is a Senior Advisor at The Asia Group. Donald brings over 25 years of experience working in-country in the Philippines in tech-related sectors, including telecoms, IT-Enabled Services (ITES), and Information and Communications Technology (ICT). He has supported successful companies in over twenty-five markets around the world, advising on start-up strategies, mergers and acquisitions,

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Yuka Hayashi

Yuka Hayashi

Yuka Hayashi is a Senior Vice President at The Asia Group and a  member of the firm’s Japan Practice. Leveraging decades of experience as a journalist in Japan and the United States, Yuka oversees the team’s research and analytical work across the Washington and Tokyo offices. She ensures that clients receive top-quality advice and cutting-edge

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Prudence Tsang

The Hon. John Tsang

The Honorable John Tsang is a senior advisor at The Asia Group. Tsang brings to TAG an unmatched depth of experience from his four-decade career in the public sector. As Hong Kong’s longest-serving Financial Secretary from 2007 to 2017, Tsang played a crucial role in shaping the city’s economic landscape and solidified his reputation as

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Alexander Feldman

Alexander Feldman

Alexander Feldman is a Partner and Co-Chair of the Southeast Asia Practice at The Asia Group, where he leverages over 35 years of experience working across Asia. His career spans senior roles in business, government, and non-profits, with a strong focus on Southeast Asia. Feldman’s deep understanding of the region’s political, economic, and cultural dynamics

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Anshita Shukla

Anshita Shukla

Anshita Shukla is a Senior Associate for South Asia at The Asia Group. In this role, she brings her keen understanding of research and policy analysis, particularly in security, geopolitics, and foreign policy, including of South, Southeast, and East Asia. Prior to The Asia Group, Anshita served as a Research Associate at the Delhi Policy

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The Asia Group is an equal opportunity employer where an applicant’s qualifications are considered without regard to race, color, religion, sex, national origin, age, disability, veteran status, genetic information, sexual orientation, gender identity or expression, or any other basis prohibited by law. The Asia Group continually seeks to diversify its staff, particularly to broaden opportunities for individuals from demographic groups that are historically underrepresented in the strategic advisory profession.

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